Star Wars is an American epic space opera media franchise created by George Lucas, which began with the eponymous 1977 film and quickly became a worldwide pop-culture phenomenon. The franchise has been expanded into various films and other media, including television series, video games, novels, comic books, theme park attractions, and themed areas, comprising an all-encompassing fictional universe. It holds a Guinness World Records title for the "Most successful film merchandising franchise." In 2020, its total value was estimated at US$70 billion, and it is currently the fifth-highest-grossing media franchise of all time.

All nine films of the 'Skywalker saga' were nominated for Academy Awards (with wins going to the first two released) and were commercially successful. Together with the theatrical live action spin-off films Rogue One (2016) and Solo (2018), the combined box office revenue of the films equates to over US$10 billion, and it is currently the second-highest-grossing film franchise of all time.